It's Everybody's Business with Jack and Suzy Welch

This morning I was reading through some of my daily IT email newsletters and came across a Microsoft ad highlighting a new business show called "It's Everybody's Business with Jack and Suzy Welch."

Being the curious person that I am, I decided to click on the ad to see what content would be served up. First off, as an ad buyer this type of ad is a great idea for many businesses to adopt.

Secondly, I have to say that this online business show sponsored by Microsoft is filled with a ton of information for business and IT managers. The way Jack and Suzy Welch facilitate problem solving is very cool to watch. I encourage everyone to check it out.

The episode about Connect by Hertz reminded me of a nonprofit organization here in Vermont called CarShare Vermont. Over the past few months CarShare VT has begun providing a car sharing program with vehicles parked around Burlington. They also have a website where members can sign up to use a car. It seems like a really a great program for both car owners and non-car owners alike.

About two weeks ago I remember participating in an online survey that was posted on Front Porch Forum by CarShare Vermont seeing if members and potential new members would be interested if a truck was added to their fleet. I think that adding a truck to their fleet would give the nonprofit an opportunity to reach new customers. Furthermore, it would provide a vehicle for people who own a car, but need a truck from time-to-time to deal with chores around the house or the occasional moving of larger items around from one location to another.

I wonder if CarShare VT had similar problems to solve during the development of their business model.