June 1, 2009

What I Learned From CC Chapman At The BVT SMB

- Dont focus on the tools first!
- Have a solid, down to earth good business.
- It's all about who you know. Social medie is all about the people.
- People love to talk online.
- Bad conversation is ok. It gives you a chance to step in.
- Online you repretation is everything!
- You buy where you know.
New Book = "Trust Agent"
- Social Media is not a push technology.
- Give reasons to gather.
- Social media takes a lot of hard work & planning.
- Have real conversations.
- Think long term.
- Good consultants work with clients and teach them how to use the technology.
-Google "The third act" to check out Wednesday event
Facebook ads is a great demographic research tool.

Question = CC mentioned that businesses should bypass legal and pr. How do highly regulated corporations engage in social media when they have to go through legal and pr to meet FTC regulations?

Geolocate this post.

Posted with LifeCast

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